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Building a product is free now. Getting seen isn't.

Building a product is free now. Getting seen isn't.

Every day you open X and there's a new launch. A landing page, a demo video, an "I just shipped this" with 40 likes. Next day, another one. And another. All built with AI, all in a weekend, all by people who didn't know how to code a year ago. This isn't the exception. It's the norm in 2026.And that's the problem.

Jul 15, 2026

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3 min read

The Last Mile

The last mile of shipping: distribution, GTM, and pricing for people who'd rather build than market. Weekly.

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